Category
Health & Nutrition
Platforms
Year
2023-2025
Category
Health & Nutrition
Platforms
Year
2023-2025
The Challenge
Plnktn isn’t just another supplement start-up, but an entire new category: algae-first nutrition. As they prepared to scale across the Netherlands, they needed a creative partner to articulate the story, grow a community, and make people fall in love with algae.
While many supplement brands rely on empty claims and fake user-generated content with paid actors, we choose honesty and transparency. But how do you turn that into a story people truly believe in?
Our Strategy
Through pure storytelling, on-brand content, and converting creatives, we’ve inspired 100K+ new customers to try plnktn. Not by pushing a product, but by sharing real knowledge.
Since partnering, we’ve delivered measurable impact: +70M views and reaching 38M accounts, while boosting engagement by 450%. With a 25% drop in NC-CPA and a 275% lift in ARR, the results speak for themselves.
The Results
Reach
Engagement
ARR Growth
The Challenge
Plnktn isn’t just another supplement start-up, but an entire new category: algae-first nutrition. As they prepared to scale across the Netherlands, they needed a creative partner to articulate the story, grow a community, and make people fall in love with algae.
While many supplement brands rely on empty claims and fake user-generated content with paid actors, we choose honesty and transparency. But how do you turn that into a story people truly believe in?
Our Strategy
Through pure storytelling, on-brand content, and converting creatives, we’ve inspired 100K+ new customers to try plnktn. Not by pushing a product, but by sharing real knowledge.
Since partnering, we’ve delivered measurable impact: +70M views and reaching 38M accounts, while boosting engagement by 450%. With a 25% drop in NC-CPA and a 275% lift in ARR, the results speak for themselves.
The Results
Reach
Engagement
ARR Growth
The Challenge
Plnktn isn’t just another supplement start-up, but an entire new category: algae-first nutrition. As they prepared to scale across the Netherlands, they needed a creative partner to articulate the story, grow a community, and make people fall in love with algae.
While many supplement brands rely on empty claims and fake user-generated content with paid actors, we choose honesty and transparency. But how do you turn that into a story people truly believe in?
Our Strategy
Through pure storytelling, on-brand content, and converting creatives, we’ve inspired 100K+ new customers to try plnktn. Not by pushing a product, but by sharing real knowledge.
Since partnering, we’ve delivered measurable impact: +70M views and reaching 38M accounts, while boosting engagement by 450%. With a 25% drop in NC-CPA and a 275% lift in ARR, the results speak for themselves.
The Results
Reach
Engagement
ARR Growth
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Get started
Your Brand journey starts right here.
Book a free 30-min strategy call and we'll show you how we can turn your followers into customers.


Get started
Your Brand journey starts right here.
Book a free 30-min strategy call and we'll show you how we can turn your followers into customers.


Get started
Your Brand journey starts right here.
Book a free 30-min strategy call and we'll show you how we can turn your followers into customers.
